Blog

College Essays Can Seem Like A Big Hurdle

by Brett E. Kennedy, Managing Director As part of the application for admission, many colleges and universities ask for a writing sample. For example, on the Common Application students respond to one of seven essay prompts in an essay of 250 to 650 words. While these prompts are designed to create a wide range of…

Read More

Am I Ready to Make These Decisions?

by Brett E. Kennedy, Managing Director In my work with young people, a certain amount of hesitancy can be expected. As colleges are asking what do you want to major in and parents are asking about long-term career plans, many students can feel bewildered. Many students respond to these inquiries with a well-thought out “I…

Read More

Test Score Optional Exits In Some Places

by Brett E. Kennedy, Managing Director The University System of Georgia announced that public colleges and universities will require ACT or SAT scores for Spring 2022 applicants and beyond. This means that the test score optional approach that was taken during this admissions cycle will not be extended. The bigger implication of this action that…

Read More

Another Pandemic Wrinkle for Enrolling Students?

by Brett E. Kennedy, Managing Director As students make their commitments to colleges for Fall 2021, a new wrinkle has emerged in what is required. While many college have required proof of vaccinations for many years, The Chronicle of Higher Education has identified 336 campuses so far that will require students and, in some cases,…

Read More

What Matters Most is the Fit

by Brett E. Kennedy, Managing Director May 1 is the National Candidate Reply Date. For many of the students admitted for Fall 2021, they have to make a commitment to a college by May 1. I have had the honor of working with a group of interesting and talented students navigating the college admissions and…

Read More

College Admissions and the Coronavirus

by Brett E. Kennedy, Managing Director As May 1 nears and many college bound students are preparing to make the decision as to where they will attend college this fall, we can take a moment and reflect back on what this year’s admissions and aid process has looked like. It has been quite a wild…

Read More

Selecting a College in a Pandemic

by Brett E. Kennedy, Managing Director The pandemic has impacted us all. From when we shop, to where we go, to who we see, Covid-19 has changed life in a myriad of ways. For some, the pandemic has had serious economic consequences with job losses and businesses closing. For all, the pandemic has created new…

Read More

FAFSA Opens Today

by Brett E. Kennedy, Managing Director The online portal for completing the Free Application for Federal Student Aid (FAFSA) opens today for students planning to enroll in college for the 2021-2022 academic year. Parents and students can complete it at this FAFSA website. The FAFSA uses the information from your most recent tax return to…

Read More

There is No Secret Formula to Gain Admission

by Brett E. Kennedy, Managing Director As I have scrolled through Facebook in recent weeks, I’ve seen a significant uptick in the number of ads for individuals or companies making some really amazing promises when it comes to admission to highly selective colleges. Things like, “95% of our clients are accepted to the Ivy League…

Read More

How To Manage the Stress of the College Search Process

by Brett E. Kennedy, Managing Director The complexities of the college search process can be overwhelming. It starts with knowing where to look, which colleges to visit (and what if visits are only virtual?), then where to apply, and what about all the different deadlines? How to compare aid offers? Where will the student actually…

Read More

Does Social Media Matter in Admissions Decisions?

by Brett E. Kennedy, Managing Director I ran across the article recently on the web https://www.insidehighered.com/admissions/article/2020/01/13/more-admissions-officers-last-year-check-social-media and wanted to provide some perspective. Many wonder about the impact of social media, whether it be Facebook, Twitter or Instagram, on admissions decisions. In a recent survey, conducted by Kaplan Test Prep, 36 percent of admissions officers indicated…

Read More

Standardized Testing Webinar

by Brett E. Kennedy, Managing Director Few subjects have caused more stress and anxiety for students in the college search process than standardized testing. Students and parents have worried about the SAT and the ACT and the implications of the scores made on these examinations. Since the COVID-19 pandemic, there have been tremendous challenges for…

Read More